Hovex

Hovex Vaporgard was designed and created from the ground up by the talented team at Boogie Monster. Faced with a handful of design issues, the team worked closely with the client to create a punchy and dynamic motion graphics-based commercial that stood out from other spots during the Christmas/New Year period.

The art direction and concepts were created entirely by our in house designer culminating with the characters being brought to life using a unique mix of live action, 3D and 2D animation techniques.

The TVC contained some practical elements that were shot within the Boogie Monster studio. Handling both shoot and motion graphics on site gave us the ability to create a more cohesive, streamlined design and workflow during the project, which in turn, enabled a more efficient and quicker turnaround overall.

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